Feature Article:

Toot your own horn
Toot Your
Own Horn

By Larry Galler
© 2018, Larry Galler, All Rights Reserved

Whether you get your news online, through broadcast, or in print, I'm sure you have seen articles about various companies, products, or people — the latest technology widget, a TV or movie star and what they think about something, a better mousetrap, or a new service; how a company handled a challenge, a new office opening, or some other newsworthy event.

Did you wonder how that information got to you?

While you are pondering that question, realize that very often the same story appears in multiple outlets at the same time... and it isn't a coincidence. It's much the same with a single celebrity story being published in multiple supermarket tabloids.

I can almost guarantee you that a hard-working journalist wasn't out beating the bushes while looking for an interesting story to write. Be assured, it didn't happen by chance. Getting news out about a person, a company, or a public product is both a science and an art form.

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Disclaimer:  The contents herein are for information purposes only and should not be considered as legal or financial advice. Any potential income or financial projections are reports of what others have stated or may be considered as forward looking statements. They should not be considered as guarantees of income nor assurance of profits or business success. Further, any business opportunity offered or reported should not be considered an offer of employment or guaranteed wages. We often report and provide information on small business opportunities which one may choose to operate as an independent business. It should be clearly understood that the success or failure of any business venture will depend on numerous factors including a person's efforts, commitment and skills. National Business Reports is a supplier of "how-to" information, materials and products. We take responsibility only for our own company. We do not specifically recommend, guarantee or take any responsibility for any other company, service, or product mentioned in any reports, reported on this web site, in our newsletters or other sites linked to these Internet web pages. Further, let it be known that we may sometimes receive consideration or compensation from sites or companies to which you might be directed or that we write about in our reports.


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