By Scott Lindsay
Why do people watch those shopping channels? The items they show often do not fit into a person's lifestyle nor do the colors and styles match their needs. They often have items for sale many consumers have absolutely no interest in.
However, it doesn't take long to hear that they only have a limited supply of items left because the calls have come in and their stock is dwindling.
Let's just say I don't watch shopping channels for leisure. That being said I am convinced that television shopping channels are a metaphor for online business. In this environment entrepreneurs get to parade an almost limitless supply of items that web surfers can review and consider.
It's a global marketplace. Sometimes there are things that many consumers have no interest in and wonder why anyone else would and other times those same consumers love the item and want more than one.
The World Wide Web brings the world of commerce to a buyer with demands.
The Internet is a marketplace of ideas and 'stuff'. Individuals go to the
web to find
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